Monthly Archives: November 2011

What’s In a Name?

An academic study found that buyers were willing to pay more for a home in a subdivision if the name included the word ‘country’, ‘Country Club’ was even better. The name ‘Estates’ didn’t add a penny to the value.
Why is that? Many suggest that buyers with money to spend choose areas that suggest just that. They find locations that lend to the idea that they are of wealth and value, many of which are named with ‘Country’ and ‘Country Club’ apparently.

What about you? Would the name of the subdivision sway your opinion of a house or location or is this just coincidental?